PaidScope/Placements/Campaigns/Display

Display

Image and responsive ads served across the Google Display Network — 3M+ sites and apps.

Serves 6 surfaces·Google Ads source ↗·Last reviewed: 2026-05-22

Display — sidebar banner

Display · Responsive image/HTML5

Detail →
Publisher site · Display Network● AD SLOT
Publisher.comArticle headlineAD · DISPLAY 300×600

Most common Display rendering.

Display — in-article

Display · Responsive native unit between paragraphs

Detail →
Publisher site · in-article● AD SLOT
Publisher.comArticle headlineAD · IN-ARTICLE NATIVE

Native in-content placements.

Gmail Promotions tab

Gmail · Inbox card that expands to full creative

Detail →
Gmail · Promotions tab● AD SLOT
PromotionsAD · INBOX PROMOTION

Display can opt into Gmail Promotions inventory.

YouTube — Overlay ad

YouTube · Semi-transparent text/image overlay on video

Detail →
YouTube · in-video overlay● AD SLOT
YouTubeOrganic videoAD · OVERLAY (LOWER-THIRD)×

Display creative can render as an in-video overlay.

Display — Anchor / overlay

Display · Sticky bottom anchor banner (mobile web)

Detail →
Mobile web · anchor unit● AD SLOT
Publisher.comArticle headlineAD · ANCHOR (320×50)×

Sticky bottom anchor on mobile web.

Display — App interstitial

App · Full-screen interstitial inside apps

Detail →
App · interstitial● AD SLOT
AD · INTERSTITIAL (FULL-SCREEN)BRANDInstall×

Display creative rendered as in-app interstitial via AdMob.