← Placements / Identify What is this ad? Saw a unit in the wild and need to know what campaign types can buy that surface? Pick the platform and surface — we list eligible objectives and link into the full map.
Last reviewed: 2026-06-03 · Google Ads Help Center
Platform Google Ads Meta · preview TikTok · preview LinkedIn · preview Pinterest · preview
Surface Select a surface… Search — Top text ads (Search) Search — Bottom text ads (Search) Search — Shopping carousel (Search) Search — Shopping right rail (Search) Knowledge panel sidebar (Search) Local pack (SERP) (Search) YouTube — Skippable in-stream (YouTube) YouTube — Non-skippable in-stream (YouTube) YouTube — Bumper (YouTube) YouTube — In-feed video (YouTube) YouTube Shorts (YouTube) YouTube Masthead (YouTube) Gmail Promotions tab (Gmail) Discover feed card (Discover) Maps — Promoted pin (Maps & GBP) Google Business Profile callout (Maps & GBP) Local Services Ads — top of SERP (Maps & GBP) Display — sidebar banner (Display) Display — in-article (Display) Shopping tab — product grid (Shopping) AI Overviews — sponsored links (Search) Search — Images tab (Search) Search — Videos tab (Search) GBP — sponsored sidebar row (Maps & GBP) Maps app — Explore feed (Maps & GBP) YouTube — Companion banner (YouTube) YouTube — Overlay ad (YouTube) YouTube — Connected TV (YouTube) Google Play — Store listings (App) Display — Anchor / overlay (Display) Display — App interstitial (App) Display — Rewarded video (App) Hotel results module (Hotels)
Search — Shopping right rail Product grid pinned to the right side of the SERP on desktop. Often serves alongside the carousel.
Product card grid
Google SERP · right rail ● AD SLOT
AD · SHOPPING GRID $29 $29 $29 $29 Wireframe · Google Ads
For file-level creative checks (dimensions, weight, duration), use the Creative Validator . This flow answers placement eligibility only.