PaidScope/Placements/Google Ads/Surfaces/Waze — Sponsored pin

Waze — Sponsored pin

Promoted business pin inside the Waze navigation app. Eligible via local-focused Performance Max and campaigns with location assets — not listed on one Google Help inventory page.

Appears on

MobileTablet
Branded pin on Waze map·Official source ↗·Last reviewed: 2026-06-11
Mockup interface
Mockup pending

Wireframe mockup · not pixel-perfect · platform UI changes frequently

Campaign types that can land here

2 campaign types can serve into this surface.

Related tools

More from the Google Ads placement map and specs library.

Platform comparisons