Reels
Full-screen vertical video between Reels organic content on Facebook and Instagram.
Meta · Reels● AD SLOT
Wireframe mockup · not pixel-perfect · platform UI changes frequently
Campaign types that can land here
4 campaign types can serve into this surface.
Campaign
Sales
Reels shop and product tags when catalog connected.
Full campaign view →CampaignTraffic
Profile visit or link CTA depending on setup.
Full campaign view →CampaignAwareness
Short-form video reach.
Full campaign view →CampaignAdvantage+ shopping
Shop and product tags in Reels when catalog connected.
Full campaign view →