Pinterest ad placements
Browse, Search, Related Pins, Shopping, Idea ads — visual discovery placement map.
5 campaign types · 6 surfaces · Last reviewed 2026-06-04 · Pinterest Business Help · Preview dataset
Brand awareness
Maximize reach on Browse and Home feed — video and static pins optimized for impressions.
Surfaces & mockups →Consideration
Drive saves, closeups, and outbound clicks — surfaces include Browse, Search, and Related Pins.
Surfaces & mockups →Conversions
Tag-optimized checkout and signup events on Shopping and standard pin inventory.
Surfaces & mockups →Catalog sales
Dynamic product pins from catalog feeds — Shopping surfaces and retargeting.
Surfaces & mockups →Video views
Maximize video views on Browse and Search — Idea ads and max-width video units.
Surfaces & mockups →
Surfaces
Browse by surface — wireframes and eligible campaign types on each detail page.
Comparisons
Related tools
Keep going
- Ad Placements — where ads actually showEvery paid surface — Search, YouTube, Gmail, Discover, Maps, Display, Shopping, Meta family, TikTok — mapped to the campaign type that controls it.Open →
- Ad Specs — current dimensions, file weights, and aspect ratiosSearchable reference for current ad specs across every major paid platform. Monitored daily, sourced.Open →
- What is this ad? — surface to campaign eligibilityReverse lookup: pick a Meta, TikTok, or Google ad surface and see which campaign types can buy it.Open →
- Policy Watch — paid media policy change trackerAdvertising policy changes across Meta, Google, TikTok, LinkedIn, Amazon and more. Sourced from official changelogs.Open →